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We live in a subscription economy, yet many nonprofits are just beginning to unlock the transformative power of recurring donations. Here's how.

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Monthly Giving Framework Step 3: Call In The Believers

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Step 3, Call in the Believers: 3 ways to magnetically attract your monthly giving donors

How do you magnetically attract recurring donors? 

In this episode, I am diving into step three of my Monthly Giving Framework, which is all about calling in your believers. If you missed steps 1 and 2, go back and listen to Episode 131.

We’ll discuss the essence of crafting a program with inclusive and accessible copy, how to find aligned partners that will spread the word, and the importance of a lead generation strategy that’s “always on.”

Get ready to scribble down some serious strategies to help you generate a sense of belonging, identity, community, and connection, with examples from Miry’s List and Movember.

By embracing the power of storytelling and clear messaging, we can nurture donors into a joyful, grateful community that’s here to stay.

And, don’t forget to register for the Monthly Giving Summit coming up on Sept 5-6 from 1-4 pm ET – the ONLY virtual event designed to help nonprofits build, grow, and sustain subscriptions for good. RSVP for FREE here!

Resources & Links

Can we meet in Nashville? The 8th annual Raise fundraising conference, hosted by OneCause, will be held at the Country Music Hall of Fame & Museum in Nashville, TN September 9-10, 2024 Use code MISSIONS200 to receive $200 off registration, Register: https://bit.ly/4bNqihi

Applications are open for Round 5 of my Monthly Giving Mastermind that will start in July! We’ve launched 15 programs from ALL over the country, are you next? Head to positiveequation.com/mastermind to apply!

Join The Sustainers, my Slack community for nonprofit professionals growing and scaling a recurring giving program.

Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.

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