In an age where relatability is more important than ever, Dana teaches professionals how to craft their unique brand narrative, establish thought leadership that resonates & grow communities of super fans.
Breakthrough the Noise
I equip your audience with new skills and learnings.
equipped for impact
I strive to evoke confidence to develop impactful strategies.
strategic confidence
I create interactive virtual and in-person workshops and keynotes.
interactive workshops
Aude‑Eureka Mondé, Community Foundation of Sarasota County
At our Community Foundation, we host multiple nonprofit workshops throughout the year, with a goal of teaching them new skills or sharpening them with new knowledge and trends in the industry.
Dana doesn’t miss a beat when it comes to recommending platforms and best new practices based off the problems and goals our nonprofit partners bring to the table during a live training session. Our foundation, as well as our nonprofit partners, are always excited to work with her year after year!
Whether it’s engaging a room of 200+ nonprofit professionals (seasoned and new to the game) with a powerful presentation, or provide coaching and feedback to a small group of nonprofit newbies, Dana Synder is the digital marketing expert you want to work with.
amanda dafonte, network for good
She takes the time not only to explain key concepts, but show them in action. She was able to introduce new topics and techniques to our audience that left them feeling inspired, rather than overwhelmed. I would absolutely recommend any kind of learning coming from Dana.
Dana is an engaging, energetic, and incredibly knowledgeable speaker! Her presentation makes you feel like you are sitting in the room with her.
natalie carns, sarkey's foundation
Dana came as a breakout speaker for the Southwest Regional Leadership Forum. She was a standout presenter and helped further Sarkeys Foundation’s mission in supporting nonprofits in Oklahoma.
Her expertise seamlessly blended insightful strategies with compelling anecdotes, leaving the audience inspired with actionable takeaways.
floyd jones, givebutter
I loved how she leveled with our audience. Instead of speaking in terms that no one understood, she directly opened up her ads account and SHOWED us how to build an ad. She worked with us and was invested in our success. Dana is a dynamic, gifted speaker who provides insight and excitement. We can't wait to have her back!
Dana is a social media and digital marketing TITAN! Her points were timely, effective, and engaging.
SARAH BOVE, AFFILIATE RELATIONS SUSTAINABILITY SPECIALIST, DRESS FOR SUCCESS
Her interactive workshop helped session-goers learn how to analyze their audience and create purpose-driven content, yielding impactful results. Attendees provided positive feedback, saying that Dana was both knowledgeable and highly engaging. Dana was a pleasure to work with and comes highly recommended!
"Dana was a fantastic asset at the 2019 Dress for Success Affiliate Leadership Conference in Vancouver, Canada, where she shared her expertise in nonprofit digital strategies."
CAITLIN MENDOZA-PRICE, SPAY NEUTER PROJECT OF LOS ANGELES
What I loved was the number and value of the tools she gave us right out of the gate. Her ideas were so amazing and inspired creativity around events that I haven't felt since Covid hit. AMAZING!”
“Dana's webinar was by far the most valuable webinar I've ever attended. In fact, I'd rate this above any Convention session I've ever attended."
JILLIAN HASNEr, PRESIDENT & CEO of TAKE STOCK IN CHILDREN
She is clearly an expert in her field and easily conveyed her knowledge to even those of us that are less social media savvy. Positive Equation is an investment for any nonprofit, not an expense!”
“Dana gets five stars from Take Stock in Children! Dana presented content that is informative, engaging, and actionable for all levels."
Joe huber, sprout social
"Dana Bakich is professional, smart, and sharp on the fly. She moves with the flow of the conversation and elevates the quality of both production and content."
A.J. Steinberg, CFRE
Working with Dana Snyder of Positive Equation will be a real game-changer for organizations that want to ramp up their social media presence, expand their support base, and attract sponsors.
Dana's impressive background working with for-profit media and entertainment gives her a unique perspective when it comes to attracting audiences and converting viewers into supporters. Dana infuses all her training and presentations with positive energy, innovative ideas, and tangible takeaways for organizations.
Pick from one or more of the below topics to build a professional development series, keynote or workshop for your organization. Length can be customized.
Featured Workshops & Keynotes
In this session, Dana will show the audience how to build meaningful connections within their communities by telling their own unique story. Because when you tell that story, they can take themselves – and their organizations – to new heights.
Dana will help your attendees step away from internal self-doubt, imposter syndrome, and comparison mentality so they can become the thought leader they deserve to be.
Takeaways:
- What stories can you pull from your lived experiences to develop your personal brand?
- What outlets can you use to tell your stories?
- What content works on LinkedIn and specific prompts to start brainstorming!
Your Story is Worthy Too
In this session, become part of the Monthly Giving Mastermind! The audience will walk away with a step-by-step guide for building a successful monthly giving program, plus 5 practical case studies on donor acquisition and retention from fellow nonprofits of ALL sizes.
Takeaways:
- 5 steps to building a successful monthly donor program
- How to do a self-audit of your existing platform
- Unconventional donor acquisition and retention strategies to stand out
The Monthly Giving Mastermind - 5-Step Framework to Build, Grow & Sustain Subscriptions for Good
Dana has worked with Movember, Dress for Success, USTA, American Idol, The Gary Sinise Foundation, Coin Up, Hashtag Lunchbag, and many more.
Earlier in her career, she spent time in New York City working on business development and client management for some of the most notable sports, entertainment, and consumer brands in the US.
Dana frequently speaks on innovative ways for nonprofits to increase their online fundraising efforts. She’s been a featured speaker at We Are For Good, WISE Los Angeles, YNPN, Television Academy Foundation, NonprofitWebAdvisor, Sprout Social, Givebutter, Dress for Success, and many more.
She believes positive personal stories are powerful vehicles to spark change.
Why Dana Snyder?
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