DOWNLOAD NOW

Download this FREE guide to uncover one very simple AND effective social media strategy to attract new donors + increase their average donation. 

THe 1 secret strategy to attracT new donors ONLINE for giving tuesday

I teach nonprofit marketing professionals actionable steps to build impactful digital strategies and create social change.

You know you need a social media strategy, but don't know where to start?

HI, I'M 

Dana

LET'S CREATE IMPACT TOGETHER!

STORYTELLING + SOCIAL MEDIA = SOCIAL CHANGE

LEARN MORE!

You might be thinking that if people don’t see your message, you’ll just add some $$. STOP. Don't spend a penny!

FACEBOOK ADVERTISING

4 STEP CHECKLIST

FOLLOW @POSITIVEQUATIOn

"Invest in yourself to impact the lives of others."

Watch the video!

content
 strategy 

INSTAGRAM

read full post

how to: Create a brand voice unique to you

BLOG

featured content

dig a little deeper!

I'm taking my own advice and creating a content strategy...here's how the process works!

"Dana and the Positive Equation team were thoughtful, dedicated and showed a clear expertise in the ever-changing landscape of digital media."

"Their strategic approach to executing the Movember Foundation campaign on social media was a huge benefit to our team and they helped us reach our fundraising and awareness goals.”

- katelynn, Movember

— AJ, game on nation

Her attention to detail and creativity throughout the process made things easy and gave us a clear social strategy for lasting impact.”

Dana is a rockstar. She provided the resources, expertise and care that we needed in reviewing our social data + analytics."

— THAN, UNSEEN

"As a growing organization, we needed the strategy, industry knowhow, and expertise that Dana provided. We've seen incredible growth since we began with Positive Equation and our numbers have exceeded expectations."

"Working with Positive Equation was one of the best outreach investments we've made to-date.

client REVIEWS

don't just take my word for it!