Big News: The Monthly Giving Accelerator Is Here, and I’m Joining RKD as Monthly Giving Executive in Residence

I have some big news, and I’ve been waiting to say it out loud! 🥳

I’m officially joining RKD as their Monthly Giving Executive in Residence. And together, RKD and Positive Equation are launching the Monthly Giving Accelerator, a new cohort program to help nonprofits scale their recurring donations.

You know I’ve been talking about monthly giving for years. For the past two years, RKD and I have partnered on Monthly Giving Awareness Week. Now we’re taking that work year-round.

Justin McCord, RKD’s EVP of Strategic Partnerships and Corporate Development, and I recorded a short video to walk you through all of it.

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The Monthly Giving Accelerator at a glance

Here’s the quick version. The video goes deeper on all of it.

• What it is: a three-month cohort program for nonprofits that want to build and scale recurring donations
• Who’s in each cohort: six organizations, so you’re never doing this alone
• When it starts: the first cohort begins in January, and new cohorts start every quarter
• Who leads it: me, alongside RKD’s strategy and execution team
• What you get:
  • One-on-one time with me and my team
  • A copy of my book, The Monthly Giving Mastermind, with 15 case studies
  • Access to Monthly Giving Builder, my platform built on the 5-step framework, for the year
  • A matched peer in your cohort as your go-to support
  • An in-person retreat for intensive strategy work
  • RKD’s team to help you carry out the plan
• What you leave with: a prioritized roadmap you’ve already started working on, and a partner to keep it going after the 90 days

Learn more here!

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Is the Accelerator right for you?

It works for organizations of any size. I’m excited to work with you at any stage.

• Getting started: monthly giving revenue under $250,000 a year. Let’s build and grow your program.
• Growing: about $500,000 a year. Let’s fix the leaks in conversion and retention, expand acquisition, and add upgrade and lifecycle journeys.
• Established: $1 million or more a year. Let’s break through the plateau with a new growth strategy, advanced testing, and retention work.

If you want a quick workshop, a new landing page, or a one-time campaign, this isn’t the right fit. If you’re ready to make monthly giving a leadership priority, we’d love to hear from you.

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Apply for the first cohort

There are six spots in the first cohort, and it begins in January. Apply here. Questions? Email info@positiveequation.com.