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social media for nonprofits

The Addition

THE BLOG

Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

How to Maximize Your Content with Taylor Shanklin

Do you find yourself spending TOO much time creating content? It’s time to maximize your content. Facebook, Instagram, Twitter, Linkedin, Emails, Website, Blog — the list of platforms keeps growing and so does our content to-do list. What if you could learn how to take ONE piece of content and repurpose it across ALL the […]

Taylor Shanklin

Social Media Tips

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5 Steps to Create An Online Donor’s Journey for Nonprofits

Do you have a plan for how to attract and build relationships with donors online? In this conversation, Cameron and I dive into creating a dynamic online donor’s journey to guide people from unaware to lifelong advocates. Cameron walks us through the 5 most important steps of a donor’s journey: Awareness Opt-in Donate Recurring Donor […]

Social Media Tips

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5 Reasons Why Joining a Mastermind Will Transform Leadership Training for Nonprofits

Nonprofit leadership training is essential. Whether you’re from a well-established nonprofit with strong community roots or you’ve grown a fledgling organization into an impactful force with passionate supporters, you know nonprofits face unique challenges. The constant fundraising. Building awareness of your mission in your target community. Creating a meaningful social media presence that inspires your […]

Executive Directors

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The Magic Behind charity: water with Vik Harrison

I had the opportunity to have an AMAZING conversation with Vik Harrison, co-founder of charity: water! She explains the magic behind charity: water’s success – everything from how and why she helped start the organization, their approach to corporate partnerships, and all of the nitty-gritty behind what it takes to run a successful nonprofit. “Our […]

Executive Directors

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