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The Addition

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Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

Evolving Your Fundraising Plan During COVID-19

  This spring, when COVID-19 forced schools to close, Surfari Pals had to completely pivot their in-classroom training to digital resources. Their fundraising plan also evolved. Watch this inspiring interview with their Founder, Jennifer Cummings as they quickly switched gears to continue their programming and fundraising efforts. Learn more about how to create a virtual […]

Photo includes the CEO of Positive Equation, Dana Bakich and Jennifer from Surfari Pals

Executive Directors

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Guest Post: How 3 Fundraise Up Elements Engage and Convert Website Visitors to Donors

I found out about Fundraise Up through a friend that just started working there. I looked up their website and was immediately impressed. I jumped on a call to see a demo of their offering for nonprofits and HAD to share this information with you. Here’s a brief look into some of the unique elements […]

fundraise up donation form

Executive Directors

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5 Virtual Event Platforms for Nonprofits

These 5 virtual event platforms for nonprofits all come with different features and functionality. Based on the goal of your event, you can decide which platform makes sense for your nonprofit. If you’re not sure which virtual event platform makes sense based on the experience you’re looking for, we’re happy to help! Click here to […]

5 Virtual Event Platforms for NonProfits

Executive Directors

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A Nonprofit Guide to Virtual Fundraising

The Problem: Your fundraising event(s) have been postponed, rescheduled, or canceled.  All previous budget planning is out the window. Any forecasting on fundraising goals has been disrupted.  But, here’s the catch.  Your mission matters and people are coming together more than ever to support the causes that support humanity. Online giving isn’t the future – […]

virtual nonprofit fundraiser

Executive Directors

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