Executive Directors Archives - positiveequation.com

The Addition

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Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

How to Approach Nonprofit Corporate Sponsorships

How has your nonprofit approached corporate sponsorships? Giving sponsors a shoutout via a “tweet” or a “Facebook Post” isn’t meaningful. Plus, with events going virtual, is that slide you created with a million logos that will show on a computer screen for maybe a second — of value to anyone? Have you stopped to ask […]

corporate sponsorships

Executive Directors

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10 Successful Nonprofit Virtual Fundraising Events

Planning your first virtual fundraising event?  You might feel a bit uncomfortable trying something new – aren’t we all? However, if we’ve learned anything from 2020, it’s how to adapt, change, and pivot our strategies. If you’re anything like me, it helps to see how other organizations have hosted their own successful virtual fundraising events. […]

Executive Directors

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Should Nonprofits Ask for Donations Right Now?

100% YES nonprofits should be asking for donations right now. Jenny Flack, Director of Sales from Funraise, shares what they’ve seen across the nonprofit sector from donors around the world.  During our chat, we dive into specific campaign examples, how to integrate Facebook Fundraisers, and the magic of their donor form. (Jump to 1:26 to […]

Executive Directors

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Evolving Your Fundraising Plan During COVID-19

  This spring, when COVID-19 forced schools to close, Surfari Pals had to completely pivot their in-classroom training to digital resources. Their fundraising plan also evolved. Watch this inspiring interview with their Founder, Jennifer Cummings as they quickly switched gears to continue their programming and fundraising efforts. Learn more about how to create a virtual […]

Photo includes the CEO of Positive Equation, Dana Bakich and Jennifer from Surfari Pals

Executive Directors

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