Missions to Movements


Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

4 Strategies to Increase Donor Engagement With QR Codes

Reading Time: 4 minutes Technology is increasingly present in nonprofit fundraising. From Facebook campaigns to mobile donation pages, digital fundraising tools are rising in popularity—especially QR codes. With 89 million users using QR code scanners and 70% of consumers saying they’re more likely to follow a brand that uses QR codes, your nonprofit can’t afford to ignore this tool […]

4 Strategies to Increase Donor Engagement with QR Codes



7 Questions To Ask During Your Nonprofit CRM Demo

Reading Time: 4 minutes Investing in new technology for your organization is always a big decision, especially when you’re considering a tool like a CRM, which will affect multiple departments and aspects of your work. Seeing a software demonstration, or CRM demo is a traditional part of the technology evaluation and purchase process and is one of your best […]

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2022 Classy Collaborative – Trends for Nonprofits

Reading Time: 5 minutes Are you a nonprofit professional trying to figure out where your time is best spent? What should be your highest priority? I spoke at the 2022 Classy Collaborative and we found five leading trends for nonprofits and hot topics of conversation. What’s the future of our sector look like with a potential recession ahead? How […]

Dana Snyder speaking at Classy with Red Cross and NAACP

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Double Donations with No Extra Effort by Using This 1 Online Fundraising Platform

Reading Time: 5 minutes In one of my previous posts, I listed 10 signs telling you it’s time to upgrade your online fundraising platform. Of course, knowing the signs of whether or not it’s time to modernize your donor experience is half the battle.  The other half comes with implementing a brand new online fundraising platform!  And managing that […]

A Black woman in a white blouse uses her cell phone and laptop to chat with her team about how to gain recurring donations through a monthly giving program.

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