Social Media Tips Archives - positiveequation.com

Missions to Movements

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Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

Ingredients Of A Successful Marketing Strategy and How To Craft One

Authenticity is rare when it comes to marketing on the digital edge. What customers are looking for and what they believe in is authenticity. People don’t always trust what a brand has to say but they’ll trust their friends.  Micro-influencer marketing is one of the best ways to cultivate that trust and reach your customers […]

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3 Things To Know Before Posting on TikTok

TikTok is ALL about authenticity. The less perfect the content looks, the better your content is likely to perform.  Sounds dreamy, right?  I attended a TikTok workshop by TikTok Coach, Samantha Vlasceanu and I learned a TON. I’m just getting my feet wet and sharing what I’ve learned. If you want 1:1 help or a […]

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The Top 5 Benefits of Facebook Ads: Why You Need Them For Your Nonprofit Marketing Strategy

More than likely, your nonprofit marketing strategy has multiple methods to reach your donors. From email marketing, to SEO, to an optimum web design, you’re checking all the boxes for having a robust plan.  But if you’re still struggling to raise funds for your nonprofit, then it’s time to look at one of the best […]

A young woman with a red bow in her hair uses social media on her phone to create Facebook ads for nonprofits.

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How to Elevate Your Social Media Strategy for Nonprofits to Increase Online Donations

It’s your number one goal. The biggest priority for your nonprofit.  Increase your online donations. After all, it’s how you stay afloat.  But if you’re like most professionals in the nonprofit sector, your plate is already full. So to meet your goals, you need to get creative. Don’t stress, I’ve got a way to help […]

A person sits at a desk with their laptop open as they create a social media strategy for nonprofits.

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