Social Media Tips Archives - positiveequation.com

social media for nonprofits

The Addition

THE BLOG

Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

4 Facebook Ads Nonprofits Should Run

There are four Facebook ads nonprofits should run to see success in raising brand awareness and increasing online donations. This four ad series is part of my Donor Attraction Method. If you’ve run ads before, you most likely ran them as one-off ads, right? You boost one post or run one ad for a set […]

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How to Maximize Your Content with Taylor Shanklin

Do you find yourself spending TOO much time creating content? It’s time to maximize your content. Facebook, Instagram, Twitter, Linkedin, Emails, Website, Blog — the list of platforms keeps growing and so does our content to-do list. What if you could learn how to take ONE piece of content and repurpose it across ALL the […]

Taylor Shanklin

Social Media Tips

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5 Steps to Create An Online Donor’s Journey for Nonprofits

Do you have a plan for how to attract and build relationships with donors online? In this conversation, Cameron and I dive into creating a dynamic online donor’s journey to guide people from unaware to lifelong advocates. Cameron walks us through the 5 most important steps of a donor’s journey: Awareness Opt-in Donate Recurring Donor […]

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How Nonprofits Can Win at Google (SEO and Google Ad Grants)

Have you received a Google Ads Grant and totally lost on where to start!? What SEO basics should you implement immediately on your site? Umm…SEO? What does that even mean? 😳 These are a few of the topics I discuss with the amazing, Caroline Fothergill! Can you break down some SEO lingo? What’s important to really know […]

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