Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.
Reading Time: 6 minutes Attracting new donors to your cause is hard. While marketing campaigns are a core part of every nonprofit’s donor outreach strategy, they are both time-consuming and expensive. This is why it’s so important for nonprofits to steward and retain the donors that they’ve already gained, making the most of their marketing investments. Converting new […]
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Reading Time: 8 minutes Picture this: your nonprofit’s website has been up and running for a while now. You’ve created a brand that you love, have shared meaningful stories, and have begun to see an uptick in traffic to your website. However, you aren’t seeing quite as much engagement as you want. In fact, barely anyone has enrolled in […]
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Reading Time: 5 minutes When it comes to the essential features of your nonprofit’s website, your ability to collect online donations is number one. Donately’s guide to online fundraising states that “with so many people spending so much time online, virtual fundraising is the most efficient and effective way for nonprofits to directly reach and engage their target audiences.” […]
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Reading Time: 2 minutes Do your social media platforms generate significant donations for you year-round? Have you tracked the amount of website traffic that comes from your social media channels? When’s the last time you had a one-on-one conversation with one of your followers on social media? Social media marketing is an incredibly powerful tool for nonprofits when […]
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