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Get ready to rock-n-roll in Nashville, TN, at the Raise fundraising conference at the Country Music Hall of Fame and Museum!

Sept 9 & 10

Get ready to rock-n-roll in Nashville, TN, at the Raise fundraising conference!

Sept 9 & 10

How to Rethink Your Ask to Give

Reading Time: 2 minutes

What if we’re thinking about fundraising ALL wrong? How should you rethink your ask to give?

Instead of always asking what we want FROM donors…what about thinking about what we want FOR them.

How can we help them feel integrated into meaningful work that they’re passionate about?

This is the perfect episode to pause and look at how you’re writing those end-of-year letters, emails, and social posts.

Tune in for a great conversation with  Michael MitchellDirector of Development + Discipleship from CAFO for an inspiring conversation on giving.

What you’ll learn:

  • How to rethink your ask to give by asking what you want FOR donors
  • How to put your resources to work to help solve problems
  • Tips on how to structure your fundraising initiatives
  • What a sustainable giving plan looks like


4:50 – Can you share your story and how you get involved with CAFO?
7:15 – Can you through the FOR vs FROM concept?
16:00 – How do you show people how you can help them put their resources to work to help solve the problems they care most deeply about?
20:54 – Based on those principles, how do you structure your fundraising initiatives and marketing strategies?
29:58 – Looking ahead to 2022, 2023…what does a sustainable giving plan look like?
37:04 – How can people connect with you?


I’m Dana Snyder! An entrepreneur, digital strategist, and passionate conscious consumer. I founded Positive Equation in 2017 with a focus on helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media.

Currently based in Atlanta, I’ve been incredibly lucky to work with Movember, Dress for Success, USTA, Honest Company, Sports Illustrated, American Idol, The Global Foodbanking Network, The Gary Sinise Foundation, LA84 Foundation, and many more on their digital strategies.

Learn how to attract new donors with Facebook and Instagram ads in my online course, Digital Donors On-Demand

  1. tinyurl.com says:

    This is my first time go to see at here and i am
    actually pleassant to read everthing at one place.

  2. Hey very interesting blog!

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