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The Addition

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Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

The Power of Digital Sponsorships for Nonprofits During COVID-19

  WOO! It’s been a crazy few weeks with all the inbound information surrounding COVID-19, right? Throughout all of the conversations, social content, and emails I’ve heard something constant. “We’re all in this together. Identify the individual magic you bring to this world and use this time to create.” What’s App, Venmo, Uber, and Groupon […]

facebook live digital sponsorship

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4 Digital Experts Share Their Go-To Social Media Content Strategies

Have you heard the saying, “You’re the average of the five people you spend the most time around?” I don’t know about you, but I want those people to be super successful, joyful, smart, and bada$$ businesswomen doing good in the world. I consider the same advice for myself when I’m looking for the latest […]

digital content strategy

Social Media Tips

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How To Create Emails That Convert To Fundraising $$

  I recently created a poll on Facebook asking what the biggest digital marketing pain points were going into the New Year. Drumroll please…the most selected item was email marketing. How in the world do emails convert to dollars for my cause!? Your email strategy is just as important as your social media plan. Yep, […]

Social Media Tips

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Five Ways Social Media Can Increase Donations

It’s no secret that social media is a great way to provide donors with another outlet to support your cause. But what are tactical ways to make this happen?

Social Media Tips

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