Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.
Reading Time: 2 minutes What Gen-Z characteristics are important when looking to attract younger donors? What’s on the minds of today’s youth? DoSomething Strategic is the consultancy arm of DoSomething.org—the largest organization for young people and social change. They help future-thinking brands and organizations engage the next generation for good. Mary Noel is the Business Development Director at DSS […]
READ THE POST
Reading Time: < 1 minute Buzzword: Ambassadors What does it mean and look like to create an ambassador/advocate fundraising program? Hope for Haiti knows how. In three years, they’ve scaled a $10k event to over $200k!! Taylor is a nonprofit professional specializing in campaign strategy, communications/PR, and community engagement. She is the creator of Hope for Haiti’s flagship #HikeforHaiti campaign […]
READ THE POST
Reading Time: < 1 minute Double your donations this holiday season by using customized donation pages. How? Fundraise Up provides an optimized donor experience that is 2x more effective than the industry average. What makes their donation pages stand out is that they’re not static. They are influenced by AI – aka, every donation page is showing amounts that are […]
READ THE POST
Reading Time: < 1 minute The in-person event model for your annual gala is not going to work for your virtual event. There, I said it and so did Magen McRoberts, President and Founder of Auction Eventworks, recently during a Facebook live. The foundation of your event is your mission, but everything else is different. How people are mingling during […]
READ THE POST
Want to learn some more tips for improving your online presence? Follow along on social!