The Magic of Birthday Recognition to Increase Retention

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Today, we’re not just talking milestones—we’re unpacking the art of engagement, zeroing in on birthdays as a powerful touchpoint.

I’ll guide you through the strategies to seamlessly collect this personal detail from supporters and show you how it can transform your connections.

Discover the sweet spot between effortless donor experiences and meaningful post-donation engagement. I’m pulling back the curtain on how to capitalize on thank you pages and video tools that sync with your CRM to personalize your approach.

Plus, I’m letting you in on my secret sauce: leveraging birthday month segmentation to tailor communications and build stronger bonds with our supporters.

Tune in for these practical tips and learn how that little nudge, a simple “Happy Birthday,” can fortify the allegiance to your mission.