“If I can’t find your mission statement in the first 30 seconds…there’s a problem.”
If you’re looking to improve your donation conversion rate online, keep reading!
Jon and Becky from We Are for Good are experts at all things branding and marketing. They joined me to walk through 10 quick steps to make your nonprofit’s website irresistible to donors and raise more funds online.
Your website is the front door of your mission online. If you were planning to sell your house and bring a buyer or investor over – you’d first have some cleaning up to do, right?
In the same way, it’s time to channel your favorite home remodeling reality show – pull out the touch-up paint, knock down some ugly walls and add a little curb appeal because friends – your website needs to be irresistible to anyone who arrives on your front porch!
ABOUT THE WRITER
I’m Dana Snyder! An entrepreneur, digital strategist, and passionate conscious consumer. I founded Positive Equation in 2017 with a focus on helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media.
Currently based in Atlanta, I’ve been incredibly lucky to work with Movember, Dress for Success, USTA, Honest Company, Sports Illustrated, American Idol, The Global Foodbanking Network, The Gary Sinise Foundation, LA84 Foundation, and many more on their digital strategies.
Want to learn more about how to use Facebook & Instagram for your nonprofit? Check out my DIY course here.
To book a social media audit to align your business goals with digital strategies to attract new donors, click here!