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Missions to Movements

THE BLOG

Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

A Nonprofit Guide To Optimize Your Website

Reading Time: 8 minutes Picture this: your nonprofit’s website has been up and running for a while now. You’ve created a brand that you love, have shared meaningful stories, and have begun to see an uptick in traffic to your website. However, you aren’t seeing quite as much engagement as you want. In fact, barely anyone has enrolled in […]

A Nonprofit Guide To Optimize Your Website

Executive Directors

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Giving Page Not Driving Conversions? 5 Improvements to Make

Reading Time: 5 minutes When it comes to the essential features of your nonprofit’s website, your ability to collect online donations is number one. Donately’s guide to online fundraising states that “with so many people spending so much time online, virtual fundraising is the most efficient and effective way for nonprofits to directly reach and engage their target audiences.” […]

Executive Directors

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3 Things To Know Before Posting on TikTok

Reading Time: 4 minutes TikTok is ALL about authenticity. The less perfect the content looks, the better your content is likely to perform.  Sounds dreamy, right?  I attended a TikTok workshop by TikTok Coach, Samantha Vlasceanu and I learned a TON. I’m just getting my feet wet and sharing what I’ve learned. If you want 1:1 help or a […]

tiktok on an iPhone

Social Media Tips

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#GivingTuesday Social Media Strategy for Nonprofits

Reading Time: 3 minutes   In response to COVID-19, #GivingTuesday launched #GivingTuesdayNow in May. If you have any hesitations about people’s generosity during this time, check out these stats. #GivingTuesdayNow generated more than $503M online donations with 3 billion impressions from 145 different countries. That’s in one day.  (You can check out the full impact report here.) Having an […]

#GivingTuesday

Social Media Tips

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Instagram

Want to learn some more tips for improving your online presence? Follow along on social!

@positivequation