content creation Archives - positiveequation.com

Missions to Movements

THE BLOG

Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

How to Maximize Your Content with Taylor Shanklin

Do you find yourself spending TOO much time creating content? It’s time to maximize your content. Facebook, Instagram, Twitter, Linkedin, Emails, Website, Blog — the list of platforms keeps growing and so does our content to-do list. What if you could learn how to take ONE piece of content and repurpose it across ALL the […]

Taylor Shanklin

Social Media Tips

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What Equipment Do You Need For A Virtual Event?

What equipment do you really need for a virtual event? If your natural reaction is to:  Go to Amazon.com  Type “computer microphones” in the search bar. Walk away from computer because 4K+ results just popped up. Let me help you out. How your event looks and sounds is a big deal. If done right, your […]

Person standing at desk using mic and lighting equipment

Social Media Tips

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Free Social Media Management Tools

What does your bio line read on LinkedIn? Experienced social media marketer in the nonprofit sector.  Cool. But what if it were completely honest? I literally do it all. Copywriting, developing platform strategy, crafting the tone and voice for the brand, mapping out a content calendar, designing graphics, replying back to followers, analyzing analytics, providing […]

Free Social Media Tools

Social Media Tips

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#GivingTuesday Social Media Strategy for Nonprofits

  In response to COVID-19, #GivingTuesday launched #GivingTuesdayNow in May. If you have any hesitations about people’s generosity during this time, check out these stats. #GivingTuesdayNow generated more than $503M online donations with 3 billion impressions from 145 different countries. That’s in one day.  (You can check out the full impact report here.) Having an […]

#GivingTuesday

Social Media Tips

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Instagram

Want to learn some more tips for improving your online presence? Follow along on social!

@positivequation