Missions to Movements


Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

From Inbox to Impact: The Psychology of Email Fundraising

Reading Time: 4 minutes   Imagine you’re one of your nonprofit’s email subscribers, sifting through the hundreds of emails you receive weekly. The subject lines all implore the reader to click through, but it isn’t anything new to you, so you toss them in the abyss of your spam folder without a second thought. As a nonprofit marketer, your […]

Social Media Tips


How to Rethink Your Ask to Give

Reading Time: 2 minutes What if we’re thinking about fundraising ALL wrong? How should you rethink your ask to give? Instead of always asking what we want FROM donors…what about thinking about what we want FOR them. How can we help them feel integrated into meaningful work that they’re passionate about? This is the perfect episode to pause and […]

Michael Mitchell

Executive Directors


Scaling an Ambassador Program with Hope for Haiti

Reading Time: < 1 minute Buzzword: Ambassadors What does it mean and look like to create an ambassador/advocate fundraising program? Hope for Haiti knows how. In three years, they’ve scaled a $10k event to over $200k!! Taylor is a nonprofit professional specializing in campaign strategy, communications/PR, and community engagement. She is the creator of Hope for Haiti’s flagship #HikeforHaiti campaign […]

Executive Directors


Should Nonprofits Ask for Donations Right Now?

Reading Time: < 1 minute ARVE Error: src mismatch provider: youtube url: https://www.youtube.com/watch?v=VOe0NzNzyl4&list=PLuucFaH4lJx0bFGWkAoLU3092GnoynXFt&index=3&t=0s src in org: https://www.youtube-nocookie.com/embed/VOe0NzNzyl4?list=PLuucFaH4lJx0bFGWkAoLU3092GnoynXFt src gen org: https://www.youtube-nocookie.com/embed/VOe0NzNzyl4?start=0&list=PLuucFaH4lJx0bFGWkAoLU3092GnoynXFt 100% YES nonprofits should be asking for donations right now. Jenny Flack, Director of Sales from Funraise, shares what they’ve seen across the nonprofit sector from donors around the world.  During our chat, we dive into specific campaign examples, […]

Executive Directors



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