social impact Archives - positiveequation.com

The Addition

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Welcome to The Addition! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

How To Get Verified on Instagram

HUGE news in the world of Instagram! The mysterious procedures of getting Instagram verified are no more. The internet giant announced this week that users can now request verification from right inside the app!

Social Media Tips

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How To Create Emails That Convert To Fundraising $$

  I recently created a poll on Facebook asking what the biggest digital marketing pain points were going into the New Year. Drumroll please…the most selected item was email marketing. How in the world do emails convert to dollars for my cause!? Your email strategy is just as important as your social media plan. Yep, […]

Social Media Tips

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My Experience with Human Trafficking

Human trafficking. These are two words that should never be in the same sentence together, but yet it’s a $150 billion dollar industry with more than 40 million people still in slavery. According to A21, only 1% are ever rescued. The first time I heard of human trafficking was in 2011 right after I graduated college. A friend […]

Personal Journey

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4 Social Media Trends To Look For in 2019

Working on your 2019 social media strategy? Here’s a few things to be on the look out for and integrate into your plan!

Social Media Tips

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