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Get Your Ticket

use code positiveequation for 10% off

Join me at the nonprofit conference for innovative leaders

May 15-16 in Chicago

Collaborative 2022

Missions to Movements

THE BLOG

Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

Make Your Virtual Event Stand Out and Exceed Your Fundraising Goals

Reading Time: < 1 minute The in-person event model for your annual gala is not going to work for your virtual event. There, I said it and so did Magen McRoberts, President and Founder of Auction Eventworks, recently during a Facebook live. The foundation of your event is your mission, but everything else is different. How people are mingling during […]

Women sitting on couch with a computer

Uncategorized

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Givebutter: The All-In-One Fundraising Platform

Reading Time: < 1 minute Givebutter is an all-in-one fundraising platform with a goal to inspire, educate, and equip people with the best tools possible to help them change the world. Recently, I talked with Tori Meglio, the Director of Customer Success at Givebutter, about what makes the platform so unique and the capabilities it can offer nonprofits. Some of […]

Givebutter: The All-In-One Fundraising Platform

Executive Directors

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What Equipment Do You Need For A Virtual Event?

Reading Time: 2 minutes What equipment do you really need for a virtual event? If your natural reaction is to:  Go to Amazon.com  Type “computer microphones” in the search bar. Walk away from computer because 4K+ results just popped up. Let me help you out. How your event looks and sounds is a big deal. If done right, your […]

Person standing at desk using mic and lighting equipment

Social Media Tips

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How to Approach Nonprofit Corporate Sponsorships

Reading Time: < 1 minute How has your nonprofit approached corporate sponsorships? Giving sponsors a shoutout via a “tweet” or a “Facebook Post” isn’t meaningful. Plus, with events going virtual, is that slide you created with a million logos that will show on a computer screen for maybe a second — of value to anyone? Have you stopped to ask […]

corporate sponsorships

Executive Directors

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