Do you think the Instagram algorithm wants you to fail?
Right now, Instagram wants you and your audience to stay on the platform longer and shy away from using TikTok. Note: That’s why they created Reels and you bet they’ll have an audio-only option coming up soon. *cough cough Clubhouse*
So, what’s the top-performing content on Instagram right now?
My trick? Always look at the latest new features Instagram releases. Whenever a new feature comes out, they’ll be showcasing any content creators or brands utilizing those features.
Here’s my advice on two types of content you should be posting on Instagram right now.
The truth is – social media is ALWAYS changing. You have to test, test, and test again.
I’m Dana Snyder! An entrepreneur, digital strategist, and passionate conscious consumer. I founded Positive Equation in 2017 with a focus on helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media.
Currently based in Atlanta, I’ve been incredibly lucky to work with Movember, Dress for Success, USTA, Honest Company, Sports Illustrated, American Idol, The Global Foodbanking Network, The Gary Sinise Foundation, LA84 Foundation, and many more on their digital strategies.
Want to learn more about how to use Facebook & Instagram for your nonprofit? Check out my DIY course here.
To book a social media audit to align your business goals with digital strategies to attract new donors, click here!