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Join me at the nonprofit conference for innovative leaders

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use code positiveequation for 10% off

Get Your Ticket

use code positiveequation for 10% off

Join me at the nonprofit conference for innovative leaders

May 15-16 in Chicago

Collaborative 2022

Missions to Movements

THE BLOG

Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

5 Ways To Increase Online Donations

Reading Time: 4 minutes So, I heard you’re looking to increase online donations? 🙂 I worked for a nonprofit from 2011-2013 and some of the SAME issues are still happening today. We need to invest in the right online resources and tools to be more effective and efficient with our funds and time. Can I get an AMEN? If […]

Social Media Tips

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4 Facebook Ads Nonprofits Should Run

Reading Time: 4 minutes If you’ve run ads before, you most likely ran them as one-off ads, right? You boost one post or run one ad for a set amount of time.  Well, there are actually four Facebook ads nonprofits should run to see success in raising brand awareness and increasing online giving.  This four-part ad series is part […]

Social Media Tips

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How to Maximize Your Content with Taylor Shanklin

Reading Time: < 1 minute Do you find yourself spending TOO much time creating content? It’s time to maximize your content. Facebook, Instagram, Twitter, Linkedin, Emails, Website, Blog — the list of platforms keeps growing and so does our content to-do list. What if you could learn how to take ONE piece of content and repurpose it across ALL the […]

Taylor Shanklin

Social Media Tips

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5 Steps to Create An Online Donor’s Journey for Nonprofits

Reading Time: < 1 minute Do you have a plan for how to attract and build relationships with donors online? In this conversation, Cameron and I dive into creating a dynamic online donor’s journey to guide people from unaware to lifelong advocates. Cameron walks us through the 5 most important steps of a donor’s journey: Awareness Opt-in Donate Recurring Donor […]

Social Media Tips

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Instagram

Want to learn some more tips for improving your online presence? Follow along on social!

@positivequation