Missions to Movements

Reading Time: < 1 minute Have you received a Google Ads Grant and totally lost on where to start!? What SEO basics should you implement immediately on your site? Umm…SEO? What does that even mean? ? These are a few of the topics I discuss with the amazing, Caroline Fothergill! Can you break down some SEO lingo? What’s important to really know […]

Reading Time: 2 minutes Did she just say we can increase reach on Instagram with ONE post? Yes, I did! Whenever Instagram comes out with a new feature, it’s important to test! The ‘Gram is pouring a ton of marketing and energy into any and ALL new releases, so you know they’ll want to push content from users. What […]

Reading Time: 2 minutes Do you think the Instagram algorithm wants you to fail? NO way! Right now, Instagram wants you and your audience to stay on the platform longer and shy away from using TikTok. Note: That’s why they created Reels and you bet they’ll have an audio-only option coming up soon. *cough cough Clubhouse* So, what’s the […]

Reading Time: 2 minutes The Problem The biggest mistake most nonprofits make on social media is very common and easy to fix! Posting the same content across all platforms.  Think about it – every social media platform is consumed differently, has unique features, and functionality. So why would we post the same copy and imagery across each channel hoping […]