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Missions to Movements


Welcome to my blog! Where I share my raw & real thoughts + experiences about digital marketing for nonprofits.

Increase Your Reach on Instagram with One Post

Reading Time: 2 minutes Did she just say we can increase reach on Instagram with ONE post? Yes, I did! Whenever Instagram comes out with a new feature, it’s important to test! The ‘Gram is pouring a ton of marketing and energy into any and ALL new releases, so you know they’ll want to push content from users. What […]

Social Media Tips


Two Types of Content You Should Be Posting On Instagram

Reading Time: 2 minutes Do you think the Instagram algorithm wants you to fail? NO way! Right now, Instagram wants you and your audience to stay on the platform longer and shy away from using TikTok. Note: That’s why they created Reels and you bet they’ll have an audio-only option coming up soon. *cough cough Clubhouse* So, what’s the […]



The Biggest Mistake Nonprofits Make on Social Media

Reading Time: 2 minutes The Problem The biggest mistake most nonprofits make on social media is very common and easy to fix! Posting the same content across all platforms.  Think about it – every social media platform is consumed differently, has unique features, and functionality. So why would we post the same copy and imagery across each channel hoping […]

Social Media for Nonprofits

Social Media Tips


10 Tips to Increase Followers & Donations on Instagram and Facebook

Reading Time: 2 minutes Social media can be an extremely beneficial tool when used properly and with a strategy for nonprofits. Here’s a look at my Top 10 Tips to Increase Followers & Donations on  Instagram and Facebook: 5 Facebook Tips Register for Facebook Payments + Launch Facebook Fundraisers Make sure your nonprofit is registered to receive Facebook Payments. […]


Social Media Tips



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